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B-Loony Ltd’s revolutionary cardboard balloon stick was proclaimed winner in the ‘Sustainable Product’ category at PSI’s seventh annual Sustainability Awards ceremony in Düsseldorf.

The PSI Sustainability Award recognises the achievements of businesses from the promotional products industry in the areas of economy, ecology, and social affairs.

BalloonGrip® balloon holders are the world’s first truly sustainable balloon sticks, designed to secure and distribute air inflated natural rubber latex balloons for giveaways and promotions.

B-Loony Ltd answered the urgent need for an alternative to plastic balloon sticks by inventing the now patented BalloonGrip® balloon holder.

This innovative product is made from PAP21, a non-corrugated paper fibreboard, which can be recycled with domestic paper and card, and is sourced from sustainably managed forests. The product also conforms to EN71 Toy Safety regulations.

The evidence of certification, which was provided to the jury included ISO 9001, ISO 14000/1, BRC Certificate, ISO 5001 SGS/FSC PEFC and SEDEX IMPRIM‘VERT.

The jury judged the product “worthy of the award”.

For more information about the BalloonGrip® balloon holders, visit https://www.b-loony.co.uk/balloongrip

As the UK begins to emerge from the pandemic and businesses in the hospitality, events and leisure industries fight to recover, one encouraging observation that has emerged from B-Loony Ltd’s recent sales is that the pre-pandemic appetite for sustainable promotional products has not deteriorated.

The majority of enquiries B-Loony Ltd receive are now for sustainable or eco-friendly options, with both end users and trade customers acknowledging their requirement to reduce plastic consumption and work together lessen their impact on the environment.

B-Loony Ltd have invested heavily in the development of environmentally friendly alternatives for their core promotional product range in recent years and have been rather successful to date. Notable innovations include their sustainable bunting, made from cotton and paper, they have ditched plastic sticks in favour of paper for their hand waving flags, and totally re-invented the balloon stick into a stylish cardboard balloon holder which can also be printed for promotional use with a brand logo, message, or interactive barcode or QR code, a win-win!

With July 2021 seeing the EU’s ban on an array of single use plastics coming into effect, which notably included plastic balloon sticks, the demand for natural rubber balloons with BalloonGrip® balloon holders have also soared.

As the world’s first 100% plastic free balloon stick, the BalloonGrip® balloon holder contains no PLA, bio plastic or any other form of plastic derivative, it is simply made from engineered cardboard which is fully recyclable with domestic paper and carboard waste.

Balloons have been used to celebrate events and occasions for decades, so it is no surprise that demand for balloons has increased in recent months - there is plenty to celebrate as covid restrictions are lifted, but what is exciting is the widespread adoption of sustainable promotional products such as BalloonGrip® balloon holders, and the recognition that balloons are made from natural rubber, and not plastic, which has been a common misconception in recent years.

For more information about B-Loony Ltd’s environmentally friendly products, head over to their website www.b-loony.co.uk or give their friendly sales team a call on 01494 774 376 to discuss your next opportunity.

With the EU Ban on Single Use Plastics due to come into effect in the EU in July, the promotional products industry has already seen a vast shift in demand from plastic products to those made from natural materials, but one product in-particular has been completely reinvented to become a standout success. B-Loony’s BalloonGrip® Balloon Holder (www.balloongrip.co.uk) has achieved worldwide acclaim as a sustainable alternative to its plastic predecessors, having sold over 30 million units in its first year since launch and winning multiple awards, including ‘Promotional Gift Award 2019’, EMCA’s ‘Save the Planet Award 2019’, SME Business Awards MK & Bucks ‘Gold Winner’, and ‘Finalist’ in SME National Business Awards for ‘The Green Award’.

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